
We help B2B SaaS companies between $500k–$10M ARR replace dependency on founders or one star seller with a scalable, repeatable sales motion — so you can double your pipeline in 60 days and confidently move through the remaining GTM stages.
We help B2B SaaS companies between $500k–$10M ARR replace dependency on founders or one star seller with a scalable, repeatable sales motion — so you can double your pipeline in 60 days and confidently move through the remaining GTM stages.
ICP and segmentation clarity
A sales motion that scales
without the founder
Campaigns and GTM
tools that convert
AI-Assisted Scaling Models
Data, pricing, and process for investor readiness
Without solving the “Founder Trap" growth stalls. Deals depend on either the founder or one star seller, the pipeline is unpredictable, and scaling becomes risky and expensive.
Step 4 | Find It: Finding a repeatable sales motion
Step 5 | Install It: Proving non-founders can sell
Step 6 | Scale It: Making it scalable



We’ve distilled years of GTM leadership into a 3-step process:
Nail ICP, sales motion, messaging
Build playbooks, cadences, enablement
Implement pipeline generation + leadership rhythm
Take the First Step Beyond Founder-Led Sales or One “Star Seller”
We offer 5 free GTM Assessments monthly for SaaS founders ready to cross the “Founder Trap”.










©Rich Consulting Group | All Rights Reserved.
Break Free from Founder-Led Sales or Your One “Star Seller”
Privacy Policy | Terms of Use
©Rich Consulting Group | All Rights Reserved.
Break Free from Founder-Led Sales or Your One “Star Seller”
Privacy Policy | Terms of Use